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	<title> &#187; Twitter</title>
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	<description>Creative Strategies for Online Marketing and Business Development</description>
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		<title>I&#8217;m Following You on Twitter!</title>
		<link>http://creativeread.com/http:/creativeread.com/im-following-you-on-twitter</link>
		<comments>http://creativeread.com/http:/creativeread.com/im-following-you-on-twitter#comments</comments>
		<pubDate>Sun, 20 Sep 2009 17:52:23 +0000</pubDate>
		<dc:creator>Catherine</dc:creator>
				<category><![CDATA[New Media]]></category>
		<category><![CDATA[Social Media Strategy]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[@markkeam]]></category>
		<category><![CDATA[campaign]]></category>
		<category><![CDATA[delegates]]></category>
		<category><![CDATA[election]]></category>
		<category><![CDATA[Mark Keam]]></category>
		<category><![CDATA[Virginia]]></category>

		<guid isPermaLink="false">http://creativeread.com/?p=393</guid>
		<description><![CDATA[There is both a fascination and some misconceptions about Twitter that I encounter regularly no matter what group I&#8217;m addressing.  Lately, I tell a story that helps to illustrate how effective social media can be even if you can&#8217;t see it or measure it quite...]]></description>
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		<slash:comments>6</slash:comments>
		</item>
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		<title>We&#8217;re in the People Business</title>
		<link>http://creativeread.com/http:/creativeread.com/were-in-the-people-business</link>
		<comments>http://creativeread.com/http:/creativeread.com/were-in-the-people-business#comments</comments>
		<pubDate>Tue, 01 Sep 2009 02:17:16 +0000</pubDate>
		<dc:creator>Catherine</dc:creator>
				<category><![CDATA[Social Media Strategy]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[socialmedia]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[Washington DC]]></category>

		<guid isPermaLink="false">http://creativeread.com/?p=333</guid>
		<description><![CDATA[Beyond the basics of a quality product and good customer service, we are bound by our relationships with people.  Another favorite quote of mine is one I recall being in Jack Welch's book Winning.  When asked about which restaurant was his favorite, he replied: "The one where they know my name."]]></description>
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		<slash:comments>4</slash:comments>
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		<title>W00T! W00T! HootSuite 2.0</title>
		<link>http://creativeread.com/http:/creativeread.com/w00t-w00t-hootsuite-2-0</link>
		<comments>http://creativeread.com/http:/creativeread.com/w00t-w00t-hootsuite-2-0#comments</comments>
		<pubDate>Mon, 03 Aug 2009 16:19:08 +0000</pubDate>
		<dc:creator>Catherine</dc:creator>
				<category><![CDATA[Twitter]]></category>
		<category><![CDATA[HootSuite]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://creativeread.com/?p=174</guid>
		<description><![CDATA[HootSuite 2.0 is the "it" Twitter management tool for me!  It allows management of multiple profiles while simultaneously managing groups that are stored under tabs for more specific segmentation of information. ]]></description>
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		<slash:comments>3</slash:comments>
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		<title>Ripped from the Headlines &#8211; Twitter</title>
		<link>http://creativeread.com/http:/creativeread.com/ripped-from-the-headlines-twitter</link>
		<comments>http://creativeread.com/http:/creativeread.com/ripped-from-the-headlines-twitter#comments</comments>
		<pubDate>Mon, 06 Jul 2009 14:11:51 +0000</pubDate>
		<dc:creator>Catherine</dc:creator>
				<category><![CDATA[Social Media Strategy]]></category>
		<category><![CDATA[Twitter]]></category>
		<category><![CDATA[brigades]]></category>
		<category><![CDATA[democrats]]></category>
		<category><![CDATA[digg]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://creativeread.info.previewdns.com/?p=33</guid>
		<description><![CDATA[I was still quite surprised to see it jump off the headlines of  The Washington Times this morning when I stopped to get coffee: "Palin fires back at critics on Twitter."  The Times is a very conservative newspaper by Washington standards, and to have that screaming from beneath their masthead gave me a jolt.  My mind registered "Twitter" but took a minute to orient where I was seeing it - in this very unexpected context.]]></description>
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		<title>Applying Tools to Purpose</title>
		<link>http://creativeread.com/http:/creativeread.com/applying-tools-to-purpose</link>
		<comments>http://creativeread.com/http:/creativeread.com/applying-tools-to-purpose#comments</comments>
		<pubDate>Thu, 02 Jul 2009 15:02:26 +0000</pubDate>
		<dc:creator>Catherine</dc:creator>
				<category><![CDATA[Social Media Strategy]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[linked-in]]></category>
		<category><![CDATA[socialmedia]]></category>
		<category><![CDATA[strategy]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://creativeread.info.previewdns.com/?p=22</guid>
		<description><![CDATA[A social media strategy has to be built on the foundation of applying tools to purpose.  There are numerous tools available on the web to reach existing customers and potential customers, but how do you select which tools to use? Start by identifying what the purpose of reaching out through that platform will be.]]></description>
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		<slash:comments>4</slash:comments>
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