http://creativeread.com/http:/creativeread.com/were-in-the-people-business Creative Strategies for Online Marketing and Business Development Tue, 04 May 2010 00:26:36 +0000 http://wordpress.org/?v=2.9.2 hourly 1 http://creativeread.com/http:/creativeread.com/were-in-the-people-business/comment-page-1#comment-64 csread Thu, 17 Sep 2009 02:01:09 +0000 http://creativeread.com/?p=333#comment-64 Thanks for the comment Audsan. I took the quote from the book <i>The Starbucks Experience</i> by Joseph A. Michelli. He attributed the quote to Howard Schultz from an interview he gave to <i>Know</i>TM (page 28) It's entirely possible the quote was not originally Howard Schultz's, but that is the citation I had for it. Regardless - it's certainly a point well made! Thanks for the comment Audsan. I took the quote from the book The Starbucks Experience by Joseph A. Michelli. He attributed the quote to Howard Schultz from an interview he gave to KnowTM (page 28) It’s entirely possible the quote was not originally Howard Schultz’s, but that is the citation I had for it. Regardless – it’s certainly a point well made!

]]> http://creativeread.com/http:/creativeread.com/were-in-the-people-business/comment-page-1#comment-62 Audsan Wed, 16 Sep 2009 21:57:55 +0000 http://creativeread.com/?p=333#comment-62 The quote you credited to Howard Schultz was actually from Howard Behar. The quote you credited to Howard Schultz was actually from Howard Behar.

]]> http://creativeread.com/http:/creativeread.com/were-in-the-people-business/comment-page-1#comment-35 csread Tue, 01 Sep 2009 03:06:01 +0000 http://creativeread.com/?p=333#comment-35 So true Kate. We want the "feel good" experience as much as the coffee. And it says something when people care enough to remember our names, what we usually order, and really value us by giving us their time and attention. It's a whole other blogpost to address how treating your employees this way ensures your customers are treated this way too . . . So true Kate. We want the “feel good” experience as much as the coffee. And it says something when people care enough to remember our names, what we usually order, and really value us by giving us their time and attention. It’s a whole other blogpost to address how treating your employees this way ensures your customers are treated this way too . . .

]]> http://creativeread.com/http:/creativeread.com/were-in-the-people-business/comment-page-1#comment-34 kate Tue, 01 Sep 2009 03:01:56 +0000 http://creativeread.com/?p=333#comment-34 such a good point! i know that i love starbucks, but i tend to go to two specific ones because they know me and it makes life just that much easier! It's symbiotic - the more the business gets to know the customer and what they want, the more they can continue to create a good experience for all of their customers! such a good point! i know that i love starbucks, but i tend to go to two specific ones because they know me and it makes life just that much easier! It’s symbiotic – the more the business gets to know the customer and what they want, the more they can continue to create a good experience for all of their customers!

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